Strategy to build on Victoria’s trade ties with China

Premier Ted Baillieu has launched the Victoria-China Engagement Strategy last week ahead of his super trade mission to China this week, the largest to ever leave Australian shores.

Image: Stuart Miles

More than 600 delegates representing more than 400 Victorian organisations spreading out across 13 Chinese cities in a week, will set a new benchmark for engaging with China, believes Mr Baillieu.

“Victoria’s relationship with China has never been more significant,” Mr Baillieu said. “This mission will help develop a long-term partnership with China through stronger economic engagement, a deeper cultural understanding and enhanced strategic partnerships.

Mr Baillieu believes the strategy announced last week formed part of the Coalition Government’s $50 million commitment to helping Victorian businesses find new global markets for goods and services, while attracting international investment and generating new jobs.


‘The engagement strategy outlines five key priority areas aimed at facilitating trade, attracting investment and supporting new research and development, as well as boosting Victoria’s Chinese language skills and developing deep and lasting relationships that position Victoria for the future, reported Business Victoria.

“Victoria and China have a long history of collaboration and partnership. Now, more than ever, we must take the opportunities outlined in this strategy to deepen and broaden the important business, personal and cultural links between us,” Mr Baillieu said.

Victoria’s largest trading partner, Mr Baillieu believes, China is an increasingly important source of investment, students, tourists, migrants and knowledge.

“China’s middle class is growing rapidly, altering patterns of consumption and driving demand for quality goods and services.

“This strategy will help Victorian businesses capitalise on that demand and the extraordinary opportunities that exist in China to attract new jobs and investment to Victoria,” Mr Baillieu said.

For a copy of the strategy, please contact Gaby Phipps in the China Trade Engagement team on (03) 9651 8008 or email [email protected].

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