A South Australian manufacturer of sportswear has received $25,000 in State Government funding to help break into the lucrative North American export market.
Manufacturing, Innovation and Trade Minister, Tom Kenyon revealed that Salisbury South-based J S Sports received the grant as part of the Gateway Business Program, which is designed to assist local companies export.
JS Sports was founded in 1987, manufacturing uniforms for schools and clubs in the Northern suburbs of Adelaide.
“Since its inception in 1987, J S Sports has become one of Australia’s leading performance sportswear manufacturers, producing gear for high profile leagues, such as the NBL and the AFL Northern Territory and ACT/NSW competitions, as well a number of local Adelaide schools and sporting clubs,” Mr Kenyon said.
Over the years the company has grown to a team of 30 highly skilled employees and contractors.
“The company has identified North America as the next step in their expansion plans and this grant aims to help them get there, ” Mr Kenyon added.
General Manager of JS Sportswear, Mr Joe Siciliano believes the grant would allow at least two staff members to go on an international trade mission to the United States, and will also fund market research and a website and marketing material audit to ensure they are appropriate for the North American market.
“Performance sportswear is one of the fastest growing clothing sectors in North America. We believe our innovative culture, modern processing capabilities and range of quality products can potentially see our company recognised internationally and this grant in particular will help us boost our brand presence in North America.” Mr Siciliano said.
Mr Kenyon has encouraged more South Australian companies wanting to tap into export markets to use the Gateway Business Program and the State Government’s team of TradeStart advisers.
“To be eligible for a grant, applicants must have been in business for at least two years and turn over more than $150,000 a year. Successful applicants may receive a grant of up to $25,000 over two years for eligible projects. Individual project caps range between $2,000 and $10,000,” Mr Kenyon said.
Applications for the next round of funding will close on 15 June.
‘Projects eligible for funding include researching feasible overseas markets, developing marketing material for distribution overseas, participating in international trade shows and trade missions and adapting websites for specific international markets.’
For more information, please visit the program website www.dmitre.sa.gov.au/gateway