Technology

Anyone remotely interested in marketing will have often heard about the so-called “so what” test. However grand the claim made about a new product or service, however hyperbolic the statements around it are if it doesn’t pass the customer “so what” test it will most likely fall flat, or at best not achieve hoped-for attention.

Orica (ASX: ORI), today announced the release of its most innovative fragmentation monitoring solution yet, FRAGTrack Gantry.

ASX-listed Titomic has sold its D523 low-pressure cold spray system in a purchase order that allowed it to enter the North American renewable market. 

The Australian Meat Processor Corporation’s (AMPC) first-ever Innovation Showcase has unveiled the technology that will transform the meat processing industry - from robot dogs to virtual reality glasses that can take you inside a processing plant from anywhere, and much more.

Konica Minolta Australia has announced the availability of the large format FX20 3D printer through its partner, Markforged, creator of the integrated metal and carbon fibre additive manufacturing platform, the Digital Forge. 

Climate technology company CH4 Global has ventured into a partnership with Siemens to support the use of Asparagopsis seaweed as cattle feed supplements to reduce enteric methane emissions. 

Metal additive manufacturing company Titomic has received a $400,000 CoBRAIN grant as part of the European Union’s Horizon Europe initiative. 

With global enterprises looking for ways to improve their business performance and enhance capabilities across various sectors, it is no secret that Industry 4.0 has become one of the most discussed topics amongst industry professionals.

SmarTech Analysis' new report, "Additive Manufacturing Post Processing: State of the Market and Looking Ahead," provides the necessary raw data and analysis for management, investors, users, product planners, and marketers to further their understanding of this critical path in the AM workflow.

Siemens and Desktop Metal, Inc., global leaders in digitalization and additive manufacturing technologies, announced today a multi-faceted partnership aimed at accelerating the adoption of additive manufacturing for production applications with a focus on the world’s largest manufacturers.