Tag: nation branding
The world looks to Australia for nation branding
The success of Australia’s only country-of-origin certification program, administered and promoted by the non-profit Australian Made Campaign, is prompting countries around the world to...
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Unlocking growth: Charting midsize manufacturers’ path with digital solutions
According to a recent study by Oxford Economics, midsized companies in the industrial manufacturing sector are setting their eyes on ambitious growth targets. The research, authored in partnership with SAP, revealed that 38% of industry leaders have identified market expansion as their top priority.
